On Monday, the showbiz world and all its followers bought a bit of stunning information as a streaming platform introduced the release of seven movies Bollywood movie over the following few months.
While the announcement was taken in a constructive mild by the followers and the movie business, the Carnival Cinemas group launched a press release and expressed their “disappointment” with the pattern of direct to digital releases.
BollywoodLife reported the assertion made by Carnival Cinemas CEO Mohan Umrotkar who mentioned, “We stand by our previous statement. It is very disappointing that the filmmakers are opting digital-first route when we are just steps away from the theatrical releases with the reopening of cinema halls across the country with all the necessary precautions. The economy is reopening and malls have already opened. They just need to have some more faith and patience to hold the content for the big screens, that is what it was made for.”
The assertion additional learn, “During the lockdown, we have participated in many surveys to realize that the audience is waiting for cinemas to reopen. For the entertainment industry to flourish everyone needs to stand by each other. And if films made for theaters release directly on streaming platforms it may hamper the overall growth of the ecosystem.”
For the uninformed, seven Bollywood motion pictures might be launched instantly on an OTT platform together with Akshay Kumar-starrer Laxmmi Bomb, Ajay Devgn’s Bhuj: The Pride Of India, Sadak 2 starring Alia Bhatt, Sushant Singh Rajput’s final movie Dil Bechara, The Big Bull starring Abhishek Bachchan, Vidyut Jammwal-starrer Khuda Haafiz and Lootcase that includes Kunal Kemmu.